Comcast Xfinity named as new sponsor of Nationwide Series

Comcast Xfinity, a digital cable provider, will be the title sponsor of NASCAR's number two series, currently called the Nationwide Series, starting in 2015. The news was announced by NASCAR on Wednesday. NASCAR announced near the end of last year that 2014 would be Nationwide's last year as the series' title sponsor, which it had been since 2008. The series will be known as the Xfinity Series starting on January 1, during the offseason.